Starting a specialty travel tour business
is an adventure in itself. You will focus on specialty travel tour packages
that offer travelers a unique experience and target toward a specific market.
Focusing on specialty tour travel is one of the surest ways to make a profit in
the marketplace, as you will set yourself apart from the competitors.
business
1 Contact your state's Department of
Licensing, and ask whether or not you need a special license to start a travel
business in your area. Most states requires you to obtain a business license.
2 Enroll for the certification course, to
become a Certified Travel Agent, through the American Society of Travel Agents
(ASTA). This training will give potential clients the confidence that you are
professional and meet all industry travel industry standards. Keep in mind, an
official license to work as a travel agent is not mandatory.
3 Open two separate bank accounts for your
business, one for holding your business finances and the second one for money
sent in by clients. Then apply for a company credit card for all business
expenses. Consult wiith a tax adviser to make sure you meet all adequate
insurance coverage.
4 Develop a professional website,
specifically tailored to your target market. A website will need to be updated
on a regular basis with new travel and tour destination articles and
promotions. If you do not have website development skills, you might consider
hiring a freelance website administrator to update your website.
5 Create a brochure of your specialty tour
packages. Contact suppliers of your specialized market for their brochures, or
have your own brochures made.
6 Advertise your special travel tours in
national and special-interest publications and on the Internet.Become a member
of a networking group specifically for travel professionals, or sign-up with
Linkedin and search for a group that shares your interests in the field. Also
join the Specialty Travel Agents Association (STAA). The STAA will assist you
in building awareness of your tours to consumers.
7 Focus on a specific area. When you
develop your target market, consider where your experience and interest lies.
If you have contacts who travel for business, you might start a specialty tour
business geared toward business and corporate travelers. Other possible options
are honeymooners, students or retirees.
8 Apply for registration with the Airline
Reporting Corporation (ARC) to obtain an ARC number. This number will allow you
to issue all airline and transportation tickets. The initial step is to submit
the application along with a bond or Irrevocable Letter of Credit in the amount
of $20,000. After a period of two years, the bond could be reduced. Arc will
accept an Irrevocable Letter of Credit or Bond issued by any federally insured
lending institution. To be an ARC-accredited agency, the manager of the agency
must have two years of experience in the travel business.
9 Contact the American Society of Travel
Agents (ASTA) for a listing of travel schools in your city and state. Enroll in
several courses in your area of interest.